Interview with Kelly Meerbott, Founder of You: Loud & Clear, Inc. – The Affirmation Spot for Friday September 16, 2011

Today’s Affirmation:
Coach Affirmation: I earn my gold by helping my clients find the gold within them!

From time to time, I like to shine a light on the amazing people out there who are really shining a light in the world with their personal example and their businesses. Today we are honored to feature an interview with Kelly A. Meerbott, Founder and Owner at You: Loud & Clear, Inc. Kelly. Before we begin the interview, here is more about Kelly in her own words.

I’m a Transformational Coach for leadership executives. This is my story, my mission, and my promise.

My limitations are my lever. I use my limits, fears and life experiences to my advantage — the good, the bad, and the cathartic. I’ve been recruited with luxurious offers by commercial media giants, and fired for standing my ground in the face of harassment. I’ve soothed furious clients and landed six-figure sales contracts — and I know what it feels like to doubt the talk you’re walking. I’ve lived off unemployment checks and unbridled willpower — and built a thriving business in the depths of the Recession.

I’ve invested thousands of dollars in personal + professional development, and firmly believe that high-integrity people attract high-octane opportunities.

I’m LOUD + CLEAR on my desires, abilities and intentions.

I’m here to help you do the same — your way, with my support.

I get around.  In a past life (as a sought-after marketing consultant) I crafted strategies for Fortune 500s like Virgin America, McDonald’s, Walt Disney World Parks & Resorts, Sony Records and Anytime Fitness, as well as niche + boutique businesses like The Ritz-Carlton of Palm Beach, the British Tourism Authority, Hazelden Addiction Treatment Center and Universal Studios.

I bring my sales, marketing and business-building insights to every coaching session. It’s not my sole focus — but if it’s percolating in your world, we’ll unpack all the details.

And I get results.

One client admitted that “my balls were bigger than his” (I took it as a compliment.) Another called me “the best investment” he’d ever made (and he’d just purchased an airplane.)  I work best with high-performing professionals who are already at the top of their game, and wondering, “what’s next?” (The answer may surprise you…)
Question #1

TAS: Kelly, tells us about your vision for You: Loud & Clear. Who are your potential clients and what kinds of services do you provide to them?

Kelly: My vision is to help people live the life they’d love to live. Life is so short and it’s gone in the blink of an eye.  We all should live life passionately, creatively, happily and authentically.  Unfortunately, very few people live their lives that way.  My service is to find out what is preventing them from living that life and work with them to get them there.

The services I provide are: listening and asking questions. The rest of the work is done by my client. When we begin our work together we get very clear on what their goals are and we create a customized plan for them to achieve the success in areas of their lives that they want to achieve.

Question #2

TAS: The work you’re doing is obviously important. You’ve committed your professional life to inspiring others to get better and reach their goals and dreams. Who has inspired you on your journey? 

Kelly: People who have failed fantastically in their lives and still were not afraid to be themselves inspire me.   People who are not afraid of being vulnerable and showing themselves to the world:  warts and all.  I used to strive for perfection.  Now I joke with my clients that I’m a recovering perfectionist.  I thought I had to hide who I was then I realized (with help from my coach, Charrise McCrorey) that my failures and mistakes in life were my best assets as a coach.  They are the experiences that brought me to this point in my life.  They are the best way I can be of service and assistance to my clients during their individual journeys.

Question #3

TAS: Do you have any mentors (personal or from afar) who inform your approach to this work? 

Kelly: My husband:  Brian who is active duty in the military and is truly the yin to my yang.  I learn so much from him.  He lives such an authentic life it takes my breath away.

My coach:  Charrise McCrorey who inspires me daily.  The most important thing she taught me is to be me.  She will tell you that I did all the work but I contend that she was the catalyst.

Steve Chandler who’s work changed my life. 

Byron Katie  who taught me to question the validity of my thoughts.

Lee Cockerell who’s failures during his career made him an extraordinary executive.

My clients.  They are my best coaches.  I learn so much from them EVERY day.

My success team (the people who I went to the Sapien Harbor Coaching Academy with):  Richard Blakeborough, Krystal Levi, Megan McCrorey, Linda  Wilson, Valerie St. Germain, Melissa Flagler each one is a gift to the world.  I consistently stand in awe and am filled with gratitude because they are in my life.

Question #4

TAS: You say on your website that “one powerful conversation can change your life.” That sounds like a big promise. How do you deliver on that promise?

Kelly: With the right person, at the right time, with the necessary amount of openness and receptive spirit, one conversation has the potential to change a life.  The prerequisite is feeling that the other person in the conversation is truly and absolutely listening to you without pronouncing judgments or reaching conclusions based on inadequate or incorrect data.  You must feel as though anything you say is good and right – from there, you are liberated to become exactly who and what you are.

Question #5 

TAS: We all know there a lot of professional coaches out there, what sets Kelly Meerbott and You: Loud & Clear apart from the crowded coaching field?

Kelly: I can only speak for my methodologies and outcomes that are all predicated on one simple premise: I am listening fully and absolutely to who you are and what you seek to deposit in the universe.  With that as the fundamental truth of our interaction, you are now able to develop whatever it is you seek to have happen to your life and I am your coach and your cheering section on that journey.  Everything I coach my clients on: income, communication, executive leadership, etc.  Are based on road-tested disciplines that have worked in my life and in my clients lives.

Question #6

TAS: We are certainly living in transformational times. Many people are trying to find the key to unlock that potential within them and transform their lives. You call yourself a transformational coach. What does transformation mean to you? Can you give us an example (anonymous, of course) of a client you have helped transform his or her life or career?

Kelly: One of our realities in twenty-first century technology is that change is constant. If we are unable to respond to change in a positive and affirmative manner, we are destined to be left in the past, both technologically and professionally. When I speak of transformation, I am embracing change as a necessary factor in our survival, both individually and as a society.  We must transform ourselves from whatever it is that restrains or inhibits our growth; from there we must grow into what fulfills and completes us, both in terms of individual spirituality and our professional behavior.

I have been quite gratified by the reactions of a number of clients who have been forthcoming about the coaching they have received from me.  The most significant of these is a female client in this area who has said the following:  “Kelly, I have read so many books and attended so many seminars but they all leave me with the same feeling.  If you don’t fit into one of their cookie-cutter paradigms, you are not right.  You are the first and only coach who has encouraged me to identify who I am and fight for the right to be that person.  I will forever be grateful to you for that.”

Question #7

TAS: There may be some people reading this who know they would benefit from a coach, but are concerned about the cost. They may see it as a luxury item at this point in their businesses or careers. What would you say to these people?

Kelly: My first response is likely to be along the lines of receiving exactly what you pay for in terms of coaching and self-actualization.  But I understand difficult economic conditions and I am sensitive to the constraints that they impose.  All I can say with certainty is that while self-development is an ongoing, critically important process, the coaching that I provide is an investment that will justify itself throughout life.  We invest in stocks, real estate, education and other entities that have unpredictable by-products. If you invest in yourself, you win.    My efforts are dedicated toward making this a realistic, vitally important investment in yourself that will have resounding and lasting consequences.

I’m also very big on delivering value.  I ask the question:  what would you have to see to know that you are getting value from our coaching relationship.  My clients and I create very clear agreements that allow us to track their return on investment.


TAS: Kelly, thank you so much for your insightful answers and for what you do to help people reach their goals and dreams. How can an interested TAS reader contact you to learn more?

Kelly: They can either email me:, call me:  757.262.8329 or fill out the Life Leadership Application : and I’ll gift them 30 minutes with me so they can experience what it would be like to work together.

Follow your bliss! Experience your bliss! Become your bliss!


Ray Davis is the Founder of The Affirmation Spot and focuses on empowering minds to think positively, achieve goals, and live dreams. He is author of the ebook The Power to Be You and the forthcoming The Power to Be You 2: 1001 Power Thoughts for Daily Life.

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Ruthless Compassion: An Interview with Dr. Marcia Sirota – The Affirmation Spot for Friday March 5, 2010

Today’s Affirmation:

Today I am just me; no masks and no excuses. Simply me!

One of the goals of this blog is to expose readers to some of the great thinkers and practitioners in the worlds of motivation, self-help, and personal development. Today I am pleased share an interview with Dr. Marcia Sirota MD FRCP (C).

Dr. Sirota is an author, speaker, and founder of the Ruthless Compassion Institute. This conversation was conducted by email between February 21 and March 1, 2010. I’d like to express my thanks to her for her generous attention and thoughtful responses to the questions posed and for sharing her wisdom and ideas with us.

I hope you will find Ruthless Compassion a useful tool in your journey. You will find contact information for Dr. Sirota at the conclusion of the interview.

Stay inspired!


TAS: Marcia, can you tell the readers a little about your background and what led you to the work you are doing now?

Dr. Marcia Sirota: I have a Bachelor’s Degree in Philosophy, having studied both Western and Eastern schools of thought. I also have a background in the arts; in particular drawing, writing and dance. I’m a board-certified psychiatrist currently doing individual and group psychotherapy with a focus on healing trauma, overcoming blocks to creativity and success, conquering addictions and improving relationships.

TAS: Ruthless Compassion is an attention-getting phrase. How do you define RC? How long have you been practicing and teaching it?

DMS: Ruthless Compassion is a synthesis of loving-kindness and empowerment. It’s a philosophy which promotes the unerring pursuit of the unvarnished truth tempered with an attitude of gentleness and respect toward ourselves and others. It also entails taking personal responsibility for the choices we make and the actions we take in life; recognizing that no-one can or should do these things for us. Finally, it’s an attitude of integrity, whereby we hold ourselves and others accountable for these choices and actions and don’t enable anyone to continue making bad choices.

TAS: I love the idea of a philosophy that combines loving-kindness and empowerment. Often in life one person holding another person accountable can create conflict. How do inexperienced practitioners hold others accountable without eliciting hostility? Do all involved parties have to be committed to the process for it succeed?

DMS: Holding someone accountable for their actions doesn’t always mean confronting them. Sometimes it’s necessary to be more direct and to let them know that their behavior is unacceptable, but often it’s preferable just to give the person the type of consequences that emerge out of you taking better care of yourself. Practicing RC isn’t about “teaching someone a lesson” or bashing them over the head to make a point. It’s about neither enabling someone to hurt you nor colluding with them when they try to hurt others.

If someone gets angry or hostile when you don’t let them get away with their bad behavior, it demonstrates that they are unreasonable, and unwilling to change their ways. It might be disappointing to see this about someone but it’s not a bad outcome. It provides you with crucial information about their character that you’ll need in order to asses whether you want to associate with them or not.

All parties don’t have to be aware of RC for it to succeed. When someone receives consequences for having made a bad choice, they are being presented (by the practitioner of RC) with an opportunity to learn from their mistakes. They have a further choice to make then: whether to take advantage of the opportunity to learn and grow or to reject it, and perhaps become angry.

If the person chooses to become upset about receiving a consequence, perhaps in the future other people will practice RC with them and eventually they’ll make the connection and learn something; maybe even changing their ways. On the other hand, if they immediately use the consequences to improve their behavior, two things will happen: they’ll make it possible for us to trust them and feel closer to them, and they’ll be learning at the same time how RC works and may choose to use it themselves in the future.

TAS: This may sound like a question for a musician, but who are your psychological influences? Whose work inspired your vision for RC?

DMS: My psychological influences are many and varied: They include all my teachers, whether in my personal life or the ones I’ve studied in books. I especially appreciate Freud and his division of the psyche into Id, Ego and Super-ego, and Transactional Analysis, developed by Eric Berne who translated these concepts into the child, adult and parent parts of the psyche. I’ve taken that idea and run with it in my theories and practice. I also appreciate Jungian archetypes, folk tales and mythology as bases for understanding the complexities of the human psyche and human relationships. I probably take a lot from various schools of Buddhism, as well.

Ruthless Compassion came to me as an evolving concept through my practice and my life. All the above influences as well as my life experiences combined into this new way of looking at things. In observing the suffering of my patients and of people in general, I saw that the old ways of dealing with relationships, work, the environment, money, addiction, creativity and even spirituality didn’t hold, and that a new approach was desperately needed. Ruthless Compassion was borne of this need.

TAS: On your website, you state, “The goal of the (Ruthless Compassion) institute is to enable you to live with greater freedom, empowerment and happiness, to be in constructive, meaningful relationships and to make a positive contribution to your family and community.” How does RC help people achieve these aspirations?

DMS: RC can help people live better lives in that it supports their becoming more conscious. The ruthlessness aspect spurs them ever onward in seeing and dealing with the truth of how things are, who they are, and what the people in their life are doing to them and around them. The compassion aspect allows them to face the truth without beating themselves up, either for the choices they’ve been making or for not having seen the truth sooner.

RC keeps people from being enablers to others’ bad behavior, thus preventing a lot of potential suffering. RC is empowering because it has people living in reality and this makes it more possible for them to achieve their goals. It has people taking responsibility for themselves, while also preventing them from criticizing themselves. This combination is a great motivator for positive action.

TAS: What differentiates RC from other forms therapy or self-development techniques? Are there similarities with some other techniques?

DMS: RC is different in that it’s reality-based. There’s no magical thinking involved that tells people to think the right thoughts and then they’ll achieve their goals, or that if they buy into this quick and easy solution, they’ll fix their problem(s). RC tells you that good things come from working toward realistic goals in a meaningful way.

RC doesn’t promise to change your life or that it will bring you amazing riches, fabulous success or  brilliant romance. What it does do is enable you to let go of a lot of the unnecessary suffering in your life that has come from making poor choices – the choices that were based on false hope, inappropriate expectations or erroneous beliefs. It allows you to improve your relationships by owning your part in them and letting go of the part that doesn’t belong to you; it frees you to pursue real goals, both of personal growth and outer success, based on your real efforts.

RC is also different because it doesn’t ask you to change who you are to practice it. It’s not a dogma, and therefore anyone can benefit from it. It doesn’t require you to change your diet, your religion or your lifestyle. What you do have to change is your attitude and your old ways of looking at yourself, others and the world.

I imagine that RC has similarities with a number of techniques or tools for living, but I also think that it is a unique philosophy in and of itself.

TAS: You mentioned magical thinking and false hope. Of course, there are some very popular “systems” that have come out in recent years giving people the impression that their thoughts are a kind of cosmic ATM card. You think the right thoughts, the claims go, and anything can be yours.

Unfortunately, those ideas have caused damage to the demonstrated benefits of positive thinking and positive visualization. How do you differentiate magical thinking from positive thinking and what role, if any, does positive affirmation play in RC? How does one differentiate false hope from real hope?

DMS: Magical thinking is deciding that something is so, just because you want it to be. It has no basis in reality. Positive thinking is seeing the reality of a situation and maximizing its potential.

False hope is the hope for something that could never be; for example that if you try hard enough you could get someone who doesn’t like you to love you. Real hope is grounded in what is actually possible, like the hope that you could become a happier, healthier person.

There is definitely a role for positive affirmation in RC but for it to be meaningful, it must be reality-based. This means we recognize our own limitations and the limitations of reality, and instead of trying to affirm the impossible (which renders our affirmations absurd) we affirm our inherent qualities and strengths.

Positive affirmations should remind us that we’re entitled to be happy and free; that we’re lovable and valuable as we are, and that we’re more likely (although not guaranteed) to succeed if we give something our best effort.

When affirmations are disconnected from reality, they are ridiculous at best and destructive at worst. When they are reality-based, they encourage us and support us in pursuing and achieving our goals.

TAS: What kinds of results have you witnessed? Are you able to share any anonymous success stories that really demonstrate the power of RC?

DMS: Practicing RC is a very effective way of improving your life. I’ve seen many example of people making positive changes in their relationships, at work, in overcoming addictions and in developing self-esteem. I’ve had a few patients whose marriages were in crisis and through the practice of RC, they are now in a much better place.

I had one patient who was being exploited and disrespected at work, even though they were an excellent employee. Through the practice of RC they’ve become a lot more strategic in the workplace, and while they continue to do excellent work, they are now setting appropriate limits on what is asked of them as well as commanding respect from supervisors and colleagues.

TAS: Where does RC go from here? Do you feel like the concept is fully developed or ever-evolving?

DMS: I see RC as an ever-evolving way of thinking and being. As I evolve as a person, and as the people who are using it evolve, we’ll be able to see where we can take this philosophy of empowerment, personal responsibility, self-accountability and integrity.

Rigid ideology tends to devolve into dogma; even fanaticism. I want RC to be a living, breathing philosophy that can grow and develop as we do. In order to be valid, it must be able to tolerate questioning and be amenable to change.

TAS: Yes. We have seen dogma and fanaticism result from many well-meaning philosophies in the past. Does RC have a future beyond this generation? Do you see it as a movement or philosophy that will transcend your current work? Are there other teachers learning and teaching it? Does someone need to be in counseling or a group to practice it or can someone practice on his or her own?

DMS: RC is in its nacent form, and it’s my hope that more and more people will begin to embrace it and experience the benefit of practicing it. Like any new movement, people need to find out about it and I plan on giving seminars (webinars) and workshops in the near future to teach people how to apply the principles of RC in their daily lives.

I don’t think that RC needs to be learned or taught in a therapeutic setting, but I do believe that whoever teaches it must be very well-versed in the theory and practice, in order that they neither dilute nor distort the message. Along the same lines, those who want to learn it must be sincere, open-minded and well-taught, so that they don’t go off with a partial or confused understanding of the principles of RC.

TAS: If TAS readers are interested in learning more about RC or your work, how can they do that?

DMS: TAS readers are welcome to visit my website: where they can view videos and read articles about the practice of RC. The “About” section of the site also discusses the meaning and purpose of RC. I am on Twitter: @rcinstitute, where I regularly tweet original content that represents my philosophical point of view.

TAS: Marcia, thank you so much. We look forward to hearing more about RC in the future.

A Conversation with Louise Hay – The Affirmation Spot for Tuesday September 1, 2009

Check Out Our Cool New Affirmation Apps:

Love Magnet – 15-minute affirmation meditation on bringing love into your life
(Click to view app)

Louise Hay has been a leader in the self-development field for many years. In this recent interview, she discusses gratefulness and her general approach to life’s struggles. She leaves with the affirmation, “All is well!”

Stay inspired!


2009 Affirmation

“This year I am absolutely committed to being the person I came here to be!”

Michael Phelps’ 8th Gold Medal Breaks Spitz Olympic Record – The Affirmation Spot

Today’s Affirmation:

“I thrive on pressure situations. They only up my game.” (hear it)

It was close, but Michael Phelps won his record 8th gold medal surpassing Mark Spitz’s 36-year-old Olympic record. The American Mens 4 x 100 meter medley relay team pulled out the victory that made Michael Phelps the undisputed Olympic champion of champions.

For the second time in these Olympics, Jason Lezak anchored the team and brought home the gold. This time holding off a surging Team Australia.

The Americans won in world record time of 3:29.84.

A clearly fatigued Phelps was humble in describing this accomplishment, but his teammate Brendan Hansen was not shy in declaring Phelps’ accomplishment the greatest in sports. Hansen said, “What the man to my right accomplished is the biggest thing in sports general. It’s bigger than the Tour de France. It’s bigger than a pressure putt at the U.S. Open.”

Five-time Olympic gold medalist Aaron Piersol said, “My hat’s off this guy for this accomplishment.”

Phelps told NBC’s Bob Costas, “I’m at a loss for words. This was everything that I wanted to do and everything I dreamed of. It’s an amazing feeling.”

Costas asked, “You’re a bit like Michael Jordan in this respect. Jordan would extract motivation from any situation. He would even somehow perceive a slight from an intended compliment. So whether it’s (Ian) Thorpe, or it’s (Milorad) Cavic, or Alain Bernard. If it’s something real or imagined that can get under your skin you use it?

Phelps replied, “Oh yeah. I said yesterday I welcome any comments. All they do is fire me up. I love when people say that somebody can’t do something. You want to go out there and prove it that much more.”

Tonight Phelps proved it for now and all time. He finishes this Olympics with 8 gold medals, seven world records, and one Olympic record. He set a goal four years ago to come and dominate these games. He worked towards that goal for four years. Tonight it all came true.

He is an inspiration to us all.

Stay inspired!

Ray offers downloadable mp3 affirmations for nearly every area of life – sports, sales, wealth and prosperity, health and fitness – to name just a few. Our library is growing all the time. Remember your fifth affirmation on each order is always free.